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DieHard

diehard.com

About this brand

Status
ActiveSource not recorded

Last updated: 20 October 2026

The company

Who owns the brand
Advance Auto Parts

“Advance Auto Parts Inc. has acquired the DieHard brand from Transform Holdco LLC ("Transformco") for $200 million.”

Source: moderntiredealer.com/11525837

Stated parent or supplier
Clarios

“The validation applies to DieHard's line of Absorbent Glass Mat (AGM) batteries manufactured by Clarios, a global leader in advanced battery technologies and energy storage solutions.”

Source: ir.advanceautoparts.com/investors/news-and-events/press-releases/press-release-details/2022/Advance-Auto-Parts-DieHard-Announce-Industry-First-Auto-Battery-UL-Validation/default.aspx

Battery care and safety

Charge cycles, as claimed
Up to 2X the life of a standard flooded battery

“Up to 2X the life of a standard flooded battery”

Source: cdn2.webdamdb.com/v1_md_OxatjlJNvb93sOcD.jpg.pdf?v=1

Identity

Legal entity
DieHard

“Best Car/Marine Batteries, Battery Backup, Work Boots, & Tires - DieHard”

Source: diehard.com